Yahoo! Japan finds most alphabetic and katakana phrases Japanese folks wish to discover out about
GJ on YJ for TCOB.
One of many first belongings you be taught when finding out Japanese is that the language incorporates 4 totally different types of writing: the Chinese language-derived characters generally known as kanji, the essential phonetic script of hiragana, its extra simplified model katakana, and even the English alphabet which is known as romanji.
▼ “Tokyo” written in all 4 types
It’s the latter two which may create essentially the most confusion amongst Japanese audio system – romanji as a result of it’s basically a overseas language and katakana as a result of it’s usually used to approximate overseas loanwords into Japanese. Because the world turns into extra globalized, these loanwords have been arriving in Japan much more quickly, making it arduous for some folks to maintain up. In such instances, the simplest resolution is to get on the web and search “What’s…”
Figuring out this, information analyst Tomohiro Ogawa with Yahoo Knowledge Resolution determined to search out the most well-liked queries concerning alphabetic and katakana buzzwords to see which of them have been penetrating the nationwide consciousness through the years by measuring those that have been most searched within the context “What’s…” This could be a gauge of how shortly these phrases are rising in reputation but additionally a warning that they could not have develop into family phrases fairly but.
For phrases made up of letters from the English alphabet, acronyms have been essentially the most generally regarded up. This 12 months NATO topped the record, clearly as a result of invasion of Ukraine dominating headlines, it was adopted by the customarily talked about Sustainable Growth Objectives or SDGs set out by the UN, and NFT which has additionally been showing extra steadily in advertisements and information stories.
▼ The highest 5 outcomes of alphabetic phrases from the previous 9 years
SNS, or “social community service” which is what Japanese folks mostly check with social media as, continues to be surprisingly researched regardless of how widespread the time period has develop into, however does seem like on the decline.
Additionally fascinating are the additions of purely Japanese phrases produced from English alphabet letters. The identify of the favored musical duo Yoasobi popped into the highest 5 briefly in 2020, and 2014 to 2018 featured DQN, an Web slang time period that would maybe be translated as a “knucklehead” or “numbskull” within the sense of a tough and never very clever particular person. It’s often present in writing however could possibly be pronounced as “dohkoon” and got here from a TV present within the 90s which featured characters that could possibly be described as DQN.
katakana phrases, there was a way more various group. As soon as once more owing to the battle in Ukraine “propaganda” was essentially the most regarded up phrase when rendered in Japanese phonetics. It was adopted by “important employee” which truthfully appears somewhat late to the celebration at this stage of the pandemic. In third place was “subscription” in reference to Netflix and related enterprise fashions. Fourth place went to “metaverse” and in fifth was “default” which has a lot of the identical usages in Japanese because it does in English reminiscent of “default settings,” “default on a mortgage,” and even the sense of being ejected from a tennis match.
▼ The highest 5 outcomes of katakana phrases from the previous 9 years
These prime fives have been very a lot an indication of the instances such because the record for 2020: “pandemic,” “subscription,” “cluster,” “telework,” and “lockdown.” Firm names additionally figured prominently reminiscent of digital fee companies PayPay, flea market app Mercari, and Instagram. IT phrases tended to fill within the gaps with phrases like “hashtag,” “add-on,” “storage,” “tethering,” and “account.”
It simply goes to point out that when speaking with Japanese audio system, utilizing these phrases may be hit-and-miss, so subsequent time it’s a must to inform somebody about how your Instagram account is default tethered to your metaverse subscription as storage on your NFTs of NATO propaganda that you just’re planning to promote to DQNs over Mercari and different SNS, you need to most likely consider a distinct strategy to say it, simply in case.
Supply: Yahoo Knowledge Resolution, PR Instances
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